May 23, 2012
How JPMorgan's PR mojo downgraded a $3-billion PR typhoon to a five-day squall
Availability, self-criticism and starting from a position of credibility all helped short-circuit the relentless media laser
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Financial Communications Partners
6 articles
Articles tagged "Financial Communications Partners"
Mar 19, 2012
Opinion: How Goldman Sachs exposed its jaw to a massive PR blow from The New York Times' op-ed page
The investment banking giant showed reporters little respect for years, and bringing on a new communications chief came a little too late
Jan 30, 2012
RIA/advisor coach Mark Matson invests half a million in a public television special
Matson is using the TV show, his book and personal appearances to spread his investment-strategy gospel
Jan 11, 2012
The Grossian formula for PR: Why Bill’s press is good press, even when it’s bad
You too can reach the PR mountaintop and weather bad press by following Gross' example -- here's how
Nov 1, 2011
Your public relations horror story: It's not as grim as you think
News cycles are fleeting so pick your battles wisely
Aug 3, 2011
Advisors should go all-in to make PR worthwhile – otherwise, steer clear
Becoming a journalistic source takes planning, time, commitment and an enjoyment of the process
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