How JPMorgan's PR mojo downgraded a $3-billion PR typhoon to a five-day squall
Availability, self-criticism and starting from a position of credibility all helped short-circuit the relentless media laser
Elmer Rich III
The Chase loss is a symptom of a problem — not the problem. Idealistic as it may seem, some resources spent against the long-term problem could help the PR firm’s client (Chase) as well. Engaging in a public dialog around the problem would seem a productive PR strategy as well.
That is easy to dismiss as idealistic but it may deliver hard value as well. — bit longer term however.
Dodging a bullet is a good thing, stopping being shot at is good too.
Related Moves
Known for his high 'emotional quotient,' Jason Lahita rides solo, again, as a PR guru; this time, he's selective and looking for a few good non-robots
The Los Angeles RIA PR pro is launching a company called StreetCred from a backyard outbuilding with a mindset of finding clients who click with him
September 16, 2020 at 6:00 PM
Goldman Sachs RIA custody No.2 resigns, adding to an exodus at the unit, but insiders say this time the ship is showing signs of righting itself
Cooper Rey is the biggest loss to date, after handing in his notice Thursday morning, but Goldman also has good news after five recent custody wins.
July 23, 2024 at 1:40 PM
Carson Group legal drama discovered by Omaha media with settlement still on table • DPL annuity sales top $3 billion milestone, two months ahead of schedule • Potomac gets serious about Seinfeld • SSGA raids Schwab for technology executive
Carson case develops • After taking 58 months to sell its first $1 billion of annuities, DPL did its third billion in six months • Potomac's Christopher Norton promises to show fun side of RIAs and thanks F-word (fiduciary) video ban • SSGA has a new COO.
July 19, 2024 at 4:34 AM
Farther exhales then reveals that it has poached 10 advisors from Goldman Sachs since September, not without trepidation about poking the squid
The VC-backed RIA stared down legal perils to grab United Capital defectors but is now in 'good shape,' its CEO says, revealing that it grabbed 32 advisors in the past three quarters bringing it to $3 billion AUM
July 12, 2024 at 10:22 PM
See more related moves
FiComm Partners
Marketing & Public Relations
Top Executive: Megan Carpenter, CEO
