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Articles tagged "Shirl Penney"


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Brian McDonald: New models are taking shape in the independent arena.

Dynasty makes 24-year ex-Schwabbie its advisor and buys a stake in his startup -- a stock plan services play that connects to $129-billion OpenArc poach

The St. Petersburg RIA platform paid an undisclosed amount for a piece of an AI-powered equity compensation platform and hints strongly about a bigger 'stock plan' play it has already staked its future on

October 28, 2025 at 3:45 AM

Andrew Salesky: We’re helping companies deliver stock plan experiences.

Schwab just announced another stock plan-related deal after helping OpenArc launch $129-billion stock plan RIA, an 'impactful funnel,' Cerulli analyst says

The $11-trillion brokerage will fund and also use Qapita to 'power' stock plan management inside private companies -- complementing its biggest-ever breakaway from Merrill Lynch, which is focused on public company plans

October 9, 2025 at 2:28 AM

Erik Bjerke: I always thought it could be amazing to get every product in one place.

Charles Schwab and Dynasty pull off record-shattering -- and previously unthinkable -- lift-out of $129-billion AUA Merrill Lynch team, but the thundering herd has furiously stampeded to court to block the move

The Westlake, Texas brokerage and the St. Petersburg, Fla. RIA platform took the wirehouse's crown jewel with bold plan to compete nationally with Fidelity et al for Fortune 500-level 401(k), RSU, stock benefit, and other retirement and equity plans

September 25, 2025 at 2:54 AM

Tim Oden: Kevin Monaco [is] a critical asset as we expand our presence in the western U.S

Dynasty Financial makes 'critical' hire as it prepares nationwide quick-strike forces to make its 55 RIA clients tuck-in magnets for a 'not obvious' growth opportunity

The St. Petersburg, Fla., RIA support platform gets Kevin Monaco in Los Angeles as puzzle piece ahead of flooding the time zome with people across discipline spectrum that can close breakaways to join RIAs

September 23, 2025 at 10:27 PM

Artist rendering of Dynasty deal center, which will have in-house restaurants, apartments and elevators to keep discretion and focus maximized.

In part to re-create the RIA version of the 'HOV,' Dynasty Financial refreshes plan for power-HQ to woo Wall Street brokers into becoming RIAs

St. Petersburg, Fla mayor scuttled previous project for the St. Petersburg-based RIA but the new one is streamlined to blow away the Manhattan 'home-office visit' -- a full-court press recruitment climactic event not really in the RIA bag

June 27, 2025 at 11:29 PM

Shirl Penney: RIAs will use other Goldman Sachs services more immediately.

Goldman Sachs custody unit gets coveted foothold with Dynasty Financial, but no assets yet in a move that still threatens Schwab and Fidelity, recruiter says

Dynasty has 57 high-end RIAs and $100 billion-plus of AUA with sophisticated clients who can use the investment bank's services.

March 28, 2025 at 2:47 AM

Shirl Penney [quotes MLK]: 'Darkness cannot drive out darkness, only light can do that.'

Shirl Penney won J.P. Morgan and BlackRock backing the same day Hurricane Helene brought down his house and lifted his faith in friends, family and coworkers

The Dynasty Financial Partners CEO has evacuated from incoming Hurricane Milton but laments blows his staff and neighbors absorbed from Helene -- and fears the worst may yet come

October 10, 2024 at 3:20 AM

Leslie Dentinger Norman: We don't want them figuring out financial planning tools. We take that off their plates.

Dynasty Financial rushes to boost internal goals after it grew 47% post-IPO withdrawal, and promotes ex-RayJay exec to CTO to engineer a big get-off-that-laptop deliverable

Leslie Dentinger Norman -- more of an RIA process expert than a coding wonk -- is ready to dial in the big Dynasty deliverable, a judicious admixture of bundles, unbundles and data usage based on firm needs

July 26, 2024 at 12:52 AM

Tim Oden: 'It's hard not to get excited about having a seat at the table.'

Tim Oden departed Schwab after 37 years and was flooded with industry offers, but Shirl Penney made one he couldn't refuse -- a seat at the table

The RIA sales wizard joined Dynasty Financial Partners with understanding he would leave sales behind and earn his keep by focusing on strategic ideas.

February 22, 2024 at 2:20 AM

Central to Dynasty strategy is another team of management with skills to go big.

Shirl Penney hands over 'front end of the house' to Andrew Marsh as Dynasty reboots -- post-$100-million raise, post-IPO withdrawal and post-Schwab partnering

The Dynasty CEO is handing over sales, custody relations, breakaways and M&A sales to the un-retired Canadian -- and wildly promoting from within.

September 21, 2023 at 1:53 AM

Brian Hamburger [and Shirl Penney]: Some investors in prior rounds were invited to participate.

The broad spectrum friendship of Brian Hamburger and Shirl Penney now includes sharing most of a $5-million bet into proving that SmartRIA lives up to its straight-A name

The principals of MarketCounsel and Dynasty Financial go all-in on software that keeps RIAs all good with the SEC -- without being all-consumed by an unrelenting task.

April 11, 2023 at 1:29 AM

Shirl Penney: I very much value our relationships with Fidelity and Pershing.

Shirl Penney lands hot cash in cold market, raising $100 million (says source) to 'charge onto the offensive' as competitors 'hunker down' under debt

The CEO and co-founder of Dynasty Financial Partners salves IPO pain by cobbling cash from existing backers, a Boston private equity firm, Abry, and even RIA custody partner, Schwab, at valuation near $500 million.

December 20, 2022 at 2:37 AM

Shirl Penney expands his options with new $50M credit line to weather poor IPO market.

Amid poor IPO conditions and literal incoming hurricane, Dynasty Financial gets $50 million credit line, calling it 'dry powder' for 'strategic investments' to bridge to eventual public offering

The St. Petersburg, Fla., TAMP and outsourcing hub for RIAs filed for an IPO in January and now has cash on tap to ride out the poor IPO market.

September 28, 2022 at 1:50 AM

LPL chose the Booth School as a setting to say it won't abdicate the high-net-worth market to Wall Street.

LPL Financial makes 'full-service' play with a wirehouse trick and some DFA vibes by launching 'private client' offering from the University of Chicago

The San Diego broker-dealer grew to be No. 1 by backing partially served mass affluent brokers and used a symposium at the university's Booth School as a backdrop to tell its reps they can compete with Merrill Lynch.

June 17, 2022 at 12:08 AM

Shirl Penney founded Dynasty to give breakaway brokers wirehouse independence and private banker perks; now he's going public.

Dynasty Financial takes next logical step, using Wall Street powers and RIAs to beat Wall Street with an IPO, but timing surprises one expert

CEO Shirl Penney's plan may have 'more than meets the eye,' says one consultant, in response to head-scratching about the attempt at an IPO based on relatively low revenues and profits

January 28, 2022 at 12:09 AM

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