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Small RIA custodians eye 400-plus RIAs who may come into play thanks to TD Ameritrade-Scottrade deal -- but with a cultivated calm
Accepting RIA orphans is less automatic than more-the-merrier policy of RIA inclusion that traditionally held sway at TradePMR, Folio Institutional, Trust Company of America, Equity Advisor Solutions and Shareholders Service Group grow, learn and seek profits
Both custodians counter their peewee size by offering that something extra
Ex-Fiserv executives bid to create a new force in RIA custody by taking the Equity Trust bull by the horns
The year-old Denver-based firm touts technology cost savings via its Orion-driven platform
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