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Reed Colley exits beta swinging with a $20-million raise and $20 billion of client AUA based on a plan to give RIAs their own operating systems

The Black Diamond founder is using non-commingled data as a foundation for radically improved security, a self-contained universe of applications and third-party CRM

Author Brooke Southall March 30, 2022 at 4:09 PM
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Reed Colley: 'Best of breed was great until there were 12 of them and it led to inefficiencies.'

Franklin Tsung

Franklin Tsung

March 31, 2022 — 10:09 PM
@Joel ; if the advisor was using BlackDiamond, Orion or Tamarac, the entire system could have integrated into Salesforce Financial Services Cloud within 24hrs with AppCrown, [we don't need to always sell our overlay], just the integration is fine, save that RIA 40hrs, and be turnkey with 0 minutes spared.

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Media magnet Kimberly Foss sells her RIA to Mercer Global and declares cultural fit 'extemely high,' citing shared DFA ties and a woman's touch

The Empyrion owner will now work under the $48-billion, Denver and Santa Barbara RIA rollup, which keeps finding women in wealth who believe it transcends 'pale, male and stale'

January 11, 2023 at 3:28 AM

Dave Welling's rollup hits $39 billion of AUM and hires a 37- year-old breakaway from BlackRock to turn internal five-click shopping into a 'single conversation'

The Mercer Advisors CEO in Denver now has a 'president' reporting to him from the Big Apple to take on the specific mission of wiring a national RIA, rather than day-to-day operations at a rollup.

October 21, 2022 at 5:48 PM

Oisín's Bits: Wealthfront drops old mission statement, declares war on institutions and emphasizes banking future • Seeking Utah charter, Edward Jones may become largest bank in US by branch count • After Advent chief leaves, Black Diamond head steps up

Andy Rachleff cans the old 'democratizing' mission statement at his robo; The 14,200 one-man Ed Jones branches may become branch banks; Steve Leivent consolidates power at SS&C.

July 3, 2020 at 1:12 AM

Addepar hires Advent genius then launches 'Advent Converter' to court the RIAs still on Axys and APX ; PortfolioCenter 'easy button' comes next

The tactic by the Mountain View, Calif. firm and Advent co-founder and code avatar Steve Strand comes a decade after Orion, Black Diamond and Tamarac began feasting on the legacy corpses, but Addepar insists meat remains on the bone.

March 3, 2020 at 5:05 PM

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