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After being 'blown away' by AdvisorPeak's engineering prowess, Addepar is buying the company to arm its clients with automated rebalancing software

The 12-year old Mountain View, Calif., performance reporter, with $3 trillion plus of adminstered assets, is buying the 18-person, third-year startup to apply to its 600 clients.

Friday, October 22, 2021 – 3:03 PM by Brooke Southall
Admin:
no description available
Eric Poirier: We admire what they've built.

Related Moves

Pete Giza and Damon Deru go for Holy Grail of portfolio rebalancing with software that shuffles stocks, bonds... and asset classes; Believe it?

The RedBlack and TradeWarrior executives see old systems as 'archaic' yet know that the Black Diamonds, Morningstars, Orions and Tamaracs see rebalancing as a loss leader

June 11, 2019 – 9:49 PM

Joe Lonsdale is prepping Lonsdale Investment Technologies for launch 13 years after founding Addepar -- with the new business model too cannibalistic for comfort, some say

The Austin, Texas, serial entrepreneur is still executive chair of, and a big stakeholder in, Addepar but may need a fresh start to manifest his hyped vision of creating high bandwidth financial flow between retail investors and vast private markets.

February 23, 2022 – 12:09 AM

Surfing a $15-billion-a-week asset growth meteor, Addepar CEO Eric Poirier hires an owner as president to achieve 'escape velocity' and keep operations from flaming out

Addepar is fast nearing $3 trillion, it says, after a 50% RIA asset spike in 2020. Now an Addepar owner through Valor Equity Partners is stepping in to safeguard or supercharge his investment depending on the point of view.

April 9, 2021 – 11:03 PM

Addepar hires Advent genius then launches 'Advent Converter' to court the RIAs still on Axys and APX ; PortfolioCenter 'easy button' comes next

The tactic by the Mountain View, Calif. firm and Advent co-founder and code avatar Steve Strand comes a decade after Orion, Black Diamond and Tamarac began feasting on the legacy corpses, but Addepar insists meat remains on the bone.

March 3, 2020 – 5:05 PM


Mentioned in this article:

RedBlack Software
Trading/Rebalancing
Top Executive: Daniel Potter

Addepar
Portfolio Management System
Top Executive: Eric Poirier




Tom Van Horn

Tom Van Horn

October 23, 2021 — 10:59 PM
I love seeing when good things happen to good people. I've know Pete and Damon a long time and there is no better duo around when it comes to understanding the challenges a professional investment adviser faces in the Portfolio Rebalancing and Trading arena. Congrats to the entire team! I can't wait to see you take things to the next level.
Brian Murphy

Brian Murphy

October 24, 2021 — 8:00 PM
Congrats to the team at AdvisorPeak. May the best days be ahead of you!

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