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After famous Twitter feud, Jon Stein and Michael Kitces make up and join forces

As XY Planning Network hits 61 members, its co-founder bets that Betterment Institutional is the best platform for his mostly younger RIAs

Author Brooke Southall March 2, 2015 at 6:42 AM
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This little piggy went to market forces that made allies out of Twitter foes, Mssrs. Kitces and Stein

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January 12, 2022 at 3:13 AM

Jon Stein ousts himself as Betterment CEO and taps Sarah Levy, who joins an exclusive club of top women executives, with a mission -- an IPO

The co-founder of the New York robo-advisor headhunted the ex-Viacom brass through Harvard professors on the down low to ostensibly scale operations.

December 8, 2020 at 5:27 PM

March 12, 2020 at 1:45 PM

Mentioned in this article:

Consulting Firm
Top Executive: Michael Kitces

Betterment, LLC
Financial Planning Software
Top Executive: Jon Stein

Buckingham Strategic Partners
TAMP, Asset Manager for RIAs
Top Executive: Alex Potts

Bill Winterberg

Bill Winterberg

March 2, 2015 — 2:06 PM

Let’s not forget about the Kitces Diet Coke compulsion to follow the three cups of coffee!



March 2, 2015 — 3:08 PM

Brooke, great reporting as always! It is quite funny how institutional all of the robo-advisor 1.0s have become. One minute they are going to put thousands out of work, calling them pigs, and trying disrupting the industry, next minute they become part of the industry,=. Nothing really wrong with it, just funny how that works in the startup space as companies raise more capital :)

Hedgeable is rolling out a robo-advisor 2.0 partner solution as well. It is like Betterment’s option but with tactical investing strategies, hedging, downside protection, and access to alternatives. https://www.hedgeable.com/partner

Stephen Winks

Stephen Winks

March 2, 2015 — 9:55 PM

Wouldn’t it be great if “robo-advisors” were to actually get into advice in a serious way. The need for improvement is immense as there presently is no reference point to high level expert, authenticated, individualized advice. There are big holes in what robo advice does not do.The replication of the broker approach to advice which simply sells advice as a product, can cut as much as 90% of the cost out of a very low threshold of advice, but does not approach professional counsel. That will come with time and experience many years from now..


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