'AssetMark' rides again as a $20-billion TAMP with a receding Genworth hangover
Private-equity owners take two months to ditch the 'Genworth Financial Wealth Management' moniker and hope to find the old spark
Related Moves
Orion names 'left-brained' Natalie Wolfsen as CEO to replace Eric Clarke, and AssetMark, which synchronized its announcement, hires Michael Kim as her replacement
Orion Chairman Charles Goldman again lures his protege to self-replace, while Michael Kim was 'integral to AssetMark’s record financial performance over the past several years'
September 8, 2023 at 11:58 PM

Joe Anthony
As someone who had the pleasure of working with Ron, Richard and Brian on their PR strategy for two plus years before the acquisition by Genworth, I saw up close the reverence that many of the advisors doing business with AssetMark had for the organization. Turning back the clock on a brand name doesn’t always work, but the return of the AssetMark name is a stroke of genius.

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