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Addepar hits $50 billion of assets and turns its eyes to Advent-Black Diamond's plump RIA market

With close to $12 million in revenue, a hotshot tech startup is looking to move into second phase of development: Attracting RIAs despite naysayers

Author Kelly O'Mara November 26, 2012 at 5:42 PM
8 Comments
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Mike Paulus: We're not just a Black Diamond replacement for RIAs.

Technology


Bill Winterberg

Bill Winterberg

November 26, 2012 — 7:00 PM

Brooke,

Please consider removing the pagination split in your latest columns.

From <a href="http://www.slate.com/articles/technology/technology/2012/10/website_pagination_stories_should_load_into_a_single_page_every_time_.html" rel="nofollow">Slate</a>: “In the long run, unfriendly design isn’t going to help websites win new adherents, and winning new readers is the whole point of being a website.”

Peter Giza

Peter Giza

November 27, 2012 — 12:30 AM

Ditto here on the pagination

Brooke Southall

Brooke Southall

November 27, 2012 — 12:55 AM

Guys,

Feel free to reach me directly on the pagination. Obviously, we’re not big fans of it here or we would have used it before. Bottom line: we plan to use it on long, heavily researched pieces — as a means of paying for that level of in-depth reporting.

thanks for caring,

Brooke

Mike Golaszewski

Mike Golaszewski

December 4, 2012 — 3:52 AM

Contrary to what is stated in this article, Black Diamond’s platform is already designed to look at transaction effects rather than the transactions themselves. This is exactly how our system was designed over eight years ago! However, we don’t stop there. Properly accounting for these transaction effects is exactly why data reconciliation with custodial sources is so incredibly important—a detail that wasn’t overlooked by TrustFort LLC’s Atindra Barura but one that was not adequately explored in this article. Black Diamond has designed numerous systems to reconcile and audit transaction effects to custodial data but we also employ an army of operations and servicing personnel to ensure accuracy.

It’s also noteworthy to point out that custodians like Schwab, Fidelity, Pershing and others began including cost basis information in their data files starting in 2012, mainly in response to Congressional legislation as well as demand from their advisor clients. All portfolio management system vendors are able to benefit from this inclusion; in fact, Black Diamond now provides the option to automatically synchronize cost basis information to the custodial record when a high-quality source is provided to us. This allows us to ensure accuracy and consistency of critically important (certainly not mundane!) items like tax-related reporting.

Respectfully,
Michael Golaszewski
Head of Platform Development & Engineering
Black Diamond—an independent business unit of Advent Software, Inc.

J L. Livermore

J L. Livermore

December 4, 2012 — 4:42 AM

Mr. Southhall,

l am of the opinion that this transaction code dilemma underscores the fact that a room full of neurons and testosterone (apologies to the women minority in software development) cannot replace gray hair and experience. Information held within the hallowed halls of custodians is protected and not privy to any single person making acquisition at that information tricky at best.

Perhaps Adepar should consider pilfering talent from Advent – who knows?

JLL

George

George

December 7, 2012 — 8:14 PM

Transaction effects have long been used and for Addepar to claim they are on the forefront of effects is ridiculous and irresponsible of you to print.

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Related Moves

October 26, 2022 at 1:12 AM

Joe Lonsdale is prepping Lonsdale Investment Technologies for launch 13 years after founding Addepar -- with the new business model too cannibalistic for comfort, some say

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February 23, 2022 at 12:09 AM

Addepar hires Advent genius then launches 'Advent Converter' to court the RIAs still on Axys and APX ; PortfolioCenter 'easy button' comes next

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March 3, 2020 at 5:05 PM

Biz Briefs: Fidelity says humans beat robots, even for Gen Z • Joe Lonsdale's Opto starts signing RIA test-drivers • Vanguard launches oddly delayed fund • Wealthbox hires, and Dynasty buys

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March 8, 2023 at 3:28 AM

See more related moves

Mentioned in this article:

Junxure
CRM Software
Top Executive: Greg Friedman

TrustFort
Financial Planning Software
Top Executive: Atindra Barua

Addepar
Portfolio Management System
Top Executive: Eric Poirier



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