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TD Ameritrade will continue to provide free software to breakaways on an ad hoc basis

Tom Bradley takes exception to how the giveaways are characterized

Author Dina Hampton June 17, 2011 at 2:36 PM
Admin:
no description available
Tom Bradley: It’s common practice to give pieces of tech to advisors coming on to a platform.

Frederick Van Den Abbeel

Frederick Van Den Abbeel

June 17, 2011 — 11:04 PM

Free trades or free technology — based on our experience @ TradePMR, Advisors prefer the latter of the two. How about offering free technology to all of their RIAs which in the end helps grow AUM and keeps the advisors fixed costs minimal to help them maximize their gross advisory fees. What TD is doing is commendable. Offering free technology is what has set TradePMR apart from the free trade custodian bunch.


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Mentioned in this article:

iRebal
Trading/Rebalancing
Top Executive: Benjamin Welch

TD Ameritrade
Asset Custodian
Top Executive: Tom Nally



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