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Junxure moving to the cloud amid market pressures

In an unusual move, CRM Software's Greg Friedman pre-announces the product release by nearly a year

Wednesday, March 23, 2011 – 2:18 PM by Brooke Southall
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Gregory T. Friedman: We weren't looking like market leaders.

Mentioned in this article:

CRM Software
Top Executive: Greg Friedman

Consulting Firm
Top Executive: Bill Winterberg

Technology Tools for Today
Consulting Firm
Top Executive: Joel Bruckenstein

Peter Giza

Peter Giza

March 23, 2011 — 8:32 PM


I am glad to see more being published about applications vendors moving to the cloud using various techniques and technologies. RedBlack Software launched its private cloud initiative in June of 2010. There has been a steadily growing interest in using the cloud as a trusted business platform.

There is concern among many advisors with regard to security and control. However there is strong argument that properly built and managed cloud environments are more security and less prone to localized disasters and exploits than the servers laying around in advisors offices.

There will be stalwarts. For example; many advisory firms still own and operate Microsoft Exchange servers. My only question is: WHY? There are many well-qualified providers of sophisticated messaging solutions that most firms could never establish on their own. Email is a commodity.

Cloud computing, social media, advanced messaging, mobile computing are a sea change to the business world and everyone including regulators are being swept up in it all. It is not a matter if a vendor or an advisor will use these technologies, it’s a matter of when.

It will be interesting to see how many vendors use the immense power and flexibility of cloud resources to catapult themselves ahead of their competitors. Thereby disrupting the status quo and creating barrier to entry in interesting ways. Disrupt or be disrupted.


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