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Bob Reynolds does 'a lot of testing' to avoid foisting his 'Great West' brand on JP Morgan and Putnam Investments clientele

The chief executive also sees upside opportunities in bringing all three divisions under one banner

Author Lisa Shidler September 9, 2014 at 5:33 PM
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Bob Reynolds: We're going to run the businesses together as one company.

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Mentioned in this article:

BrightScope, Inc.
Data and ratings for RIAs

FiComm Partners
Marketing & Public Relations
Top Executive: Megan Carpenter, CEO



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