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Startup firm bets its ETF research technology can cut out the middle man for advisors

First Bridge founder Aniket Ullal came from S&P and believes he can take on Lipper and Morningstar

Author Steve Garmhausen October 26, 2011 at 4:46 AM
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Aniket Ullal says ETFs don't fit well into classification systems that were originally built for mutual funds.

ETFs



Related Moves

February 28, 2020 at 11:09 PM

Pete Giza and Damon Deru go for Holy Grail of portfolio rebalancing with software that shuffles stocks, bonds... and asset classes; Believe it?

The RedBlack and TradeWarrior executives see old systems as 'archaic' yet know that the Black Diamonds, Morningstars, Orions and Tamaracs see rebalancing as a loss leader

June 11, 2019 at 9:49 PM


Mentioned in this article:

Morningstar, Inc.
TAMP
Top Executive: Joe Mansueto



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